Cosmetics - Finding Your Foundation

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Aisha Alves
Professional Makeup Artist, Picture Perfect Makeup
www.pictureperfectmakeupdc.com  
(202) 714-9210

Aisha is a professional makeup artist and skincare specialist in Washington, DC who, over the past 10 years, has gained a reputation of one of the area’s leading beauty experts. Working with professional lines such as Trish McEvoy, Bobbi Brown, Shu Uemura, Stila, and Smashbox, she not only has mastered the techniques of various schools of beauty, but also has extensive knowledge about the wide variety of products on the market today. Beginning with her training in New York City with celebrity Makeup Artist Trish McEvoy, Aisha’s experience has helped her develop a signature Beauty Philosophy that has made her one of the most sought-after makeup artists in the region, “You don’t need to wear a lot of makeup to look polished. Instead, focus on key ways to bring out the best in your features. Beauty is not about covering up what you think is wrong, it's about celebrating your individual style and feeling great!" In 2005, she teamed up with fellow makeup gurus, Giannina Giraldo and Harmony Williams to found Picture Perfect Makeup, a company offering services in everything from Bridal Beauty to Makeup Lessons in the DC area.

Cosmetics - Finding Your Foundation

This video answers some of the questions we hear most from our clients. Many women love the idea of using makeup to enhance their look, but are unsure of what colors to pick, what tools to use, and some even feel intimidated with so many options to choose from. With this video, we will walk you through some of the basic principles of makeup application, including useful guides to brow shaping and foundation selection. This video also offers tips about skincare and even men’s grooming. Special thanks to PR Partner in Mazza Gallerie for hosting us. Please visit http://www.pratpartners.com

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Transcripts

Jinena: Hi, I'm Jinena (Ph) with Picture Perfect Makeup. Here I am in Washington DC at the PRatPartners Salon where we're going to find a foundation for Kelly. First, we're going to swap a couple of different undertones so we can find the right foundation to match Kelly. So, I'm swiping a cool color, and a warm color. As you can see, Kelly has very cool undertones, the foundation that I swapped that has a little more pink tone has disappeared in her skin. The one that has a little more yellow, is definitely not going to match her, because its going to make her look too warm and that's the one that disappeared in her skin. So, with Kellys complexion which is a cooler undertone, she is going to be wearing more cooler shades, more of her plums, more of her roses and more of her pink. If Kelly wanted to go a little more dramatic, she can go on the opposite tone and use more warmer shades on her eyes and her lips.

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