How to Negotiate

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Sean McArdle is a master motivator and speaker in the areas of sales, negotiation, strategic planning and personal development. His distinctions about what makes for a successful career and life come directly from his own experiences. His stories will take you on a personal journey from living under a bridge at 25 to negotiating some of the largest printing contracts in the publishing industry at 28. Since 1992, Sean McArdle has written numerous books, tapes and software programs in the areas of sales, strategic planning and personal development.

Sean McArdle's tapes series, LifeMapping: A Thinking Tool for Living Your Life On Purpose, was televised nationally in a 30-minute documercial with host and ESPN Sports Analyst, Joe Theismann. McArdle believes that the key to his success and yours is "the ability to design the architecture of a day that will bring you what you want for a lifetime."

A faculty member of the American Management Association, Sean McArdle delivers more than one hundred keynotes and seminars each year. He has shared the podium with many of today's leading celebrities, thinkers, and achievers. He is a consultant to some of America's leading businesses, including: Lucent Technologies, Northwestern Mutual Life Insurance, Re/Max Properties, and the National Association of Printers and Lithographers.

Sean McArdle is the Chairman and founder of a nationally recognized training company providing seminars and consulting to some of America's leading corporations and the U.S. Federal Government. When he is not speaking or teaching others to teach his material, he focuses on new ways to help individuals take advantage of accelerated learning skills and techniques.

How to Negotiate

One of the most difficult things to master is the art of negotiation. In this video, Sean explains how it's done.

This expert: 215,874 views

This series: 46,677 views

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Transcripts

Hello, my name is Sean McArdle. I have been teaching for more than 15 years to both government and industry on how people can lead more effective lives to a more effective job and in general, become happier.

Of all the skills that I teach, one stands out as perhaps the most valuable, that skill is the skill to negotiate. The reason is simple, most people lead lives of quiet desperation that is what Thoreau said. The fact is, we do not have to be desperate; we can get, do have almost anything we want, if we know how to negotiate for it.

So, today, I want to talk to you a little bit about what it takes to become a more effective negotiator. Thanks, I look forward to it.

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