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Do I need to know what I will do in office?

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Host: Do I need to know what I will do in office?

Ron Faucheux: I think it's important before you run for office to know what office you want to run for and what you are going to do with that office, to have a sense in your mind what you are going to use this opportunity for, if you are just running for office because you want the job that's not good enough. You need to know what you want to do with the job, but then you need to be able to communicate that to voters, because if you can't communicate that very simple promise to voters, it's very difficult to earn the trust and the confidence that political candidates have to go to voters and earn.

Expert: Ron Faucheux

Ron Faucheux is one of America's top political and public affairs analysts. Contributor-at-Large for Campaigns & Elections magazine - a nonpartisan publication he previously published and edited - he writes a column on politics and public opinion. Currently head of government affairs for the American Institute of Architects, Dr. Faucheux is a former state legislator and cabinet secretary. He's the author More »