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Toni Coleman, MSW is a licensed psychotherapist, relationship coach and founder of http://www.consum-mate.com. As a recognized expert, Toni has been quoted in many local and national publications including; The Chicago Tribune, The Orlando Sentinel, New York Daily News, Indianapolis Star and Newsweek newspapers and Family Circle, Woman's Day, Cosmo Style, Tango, Men's Health, Star (regularly quoted body language expert), People, and Nirvana magazines. She has been featured on abcnews.com, discovery.health.com, aolnews.com, MSN.com, Match.com and planetearthradio.com. Toni is also the featured relationship coach in “The Business And Practice Of Coaching,” (published by Norton, September 2005); and is the author of the forward for,” Winning Points With The Woman In Your Life, One Touchdown At A Time” ( published by Simon and Schuster, November 2005). Toni offers dating and relationship help and advice through her syndicated column, "Dear Dating Coach," and her popular monthly newsletter, "The Art of Intimacy." From March 2005 until December 2005, she was a weekly contributing commentator (love and dating coach) on the KTRS Radio Morning Show, (St. Louis, MO). Toni is a member of The International Coach Federation, The International Association of Coaches and The National Association of Social Workers.

What is it about bad boys that make them so irresistable?

Dating and relationship coach Toni Coleman discusses what it is about bad boys that make them so irresistible to women.

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Host: What is it about bad boys that make them so irresistible?

Toni Coleman: Again, it is that unpredictability, that feeling that a woman has when she is with them that he is hard to hold and guys who is hard to hold must mean that "Gee, there is something special about her because she got him and because she is going out with him.

" So, he is the guy almost like, when I think of characters in film, I think of James Dean, wild, attractive, all the women would love to be on his arms but you got him. So, there has got to be something special about you. That's part of it and it is just that sense that there - it is their energy, it just holds women and it just holds the men.

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