Tina Casalino is a professional writer and editor, as well as a former journalist who has written and published more than 50 articles ranging from news stories and business profiles to local news and education.
Besides journalism, her more than 10 years of writing experience includes internal communications and public relations writing including press releases and marketing plans, pitch letters, and corporate biographies. Additionally, she has experience writing website content and company newsletters, as well as resumes and cover letters for potential job seekers.
Tina is a graduate of San Jose State University where she received her B.A. in English (concentration in career writing) with a minor in Journalism.In her spare time, Tina also works as an established proofreader, and her current proofreading clients include a busy Bay Area freelancer, a Los Altos chiropractor, an advertising agency in SF and a nonprofit organization in the East Bay.
How to Address a Business Letter
Writing expert Tina Casalino discusses how to address the business letter.
Tina Casalino: Hi, my name is Tina Casalino and my company provides writing and proofreading services. Today I am going to show you how to write a business letter and in this next clip I am going to show you how to address the business letter. So when you are starting off your business letter you first want to choose a font. You want something pretty simple not anything that is going to clutter up the page, you want it to be clear and concise. So I probably go with either an Arial or Times New Roman, in the size 11 or 12. So to get started you are going to tab over to the right margin and you are going to input your first and last name, your address, city, state and zip code, phone number and email address. Now you are going to double space and you are going to type in the contact person, their title, the company they work for, the city street, the city, state and Zip code. Next you are going to hit Enter twice and you are going to tab over to the right margin and you are going to enter in the date and then you are going to go to the left margin a couple of spaces down and you are going to enter in the salutation. The key is to keep enough left space between the date and the greeting to distinguish the difference between the two lines. In this next clip we are going to tackle the main text of the business letter, this includes the introduction, body and conclusion.